John Paul

THANKS TO OUR ADVANCED TECHNOLOGY AND PATENTED CRM TOOL, JOHN PAUL UNDERSTANDS CUSTOMERS BETTER THAN ANYONE, AND PUTS OUR KNOW-HOW AT THE SERVICE OF COMPANIES TO CREATE LOYALTY PROGRAMS THAT ARE INNOVATIVE AND VERY EFFECTIVE.

Knowledge of the customer has become the cornerstone of customer relations. It ensures sending "the right offer at the right time, to the right customer and through the right channel." Knowing and understanding your customer is the key to building a lasting relationship by offering personalised services and benefits. Operating with open technology, John Paul allows you to enrich the data of your client base significantly.


John Paul's CRM

Our proprietary CRM software is the heart of the expertise of John Paul. Thanks to this tool, we gather information related to the likes and interests of your customers and acquire a detailed understanding of each client profile, thus providing an ever-increasing degree of customer satisfaction. With each point of contact, incoming and outgoing, our CRM system adds to and enhances the member profile.


Multiple Enrichment

Outil CRM de John Paul


3 goals of customer knowledge

1. Customise the service

When profile information is detected, it is automatically and systematically recorded in the CRM. It is then used to provide ever more pertinent responses and to anticipate a need, before the next request arises.

2. Propose an entertainment program based on member profle

Newsletters, invitations and all contact points are designed and targeted to respond perfectly to the profile of each member and to evolve over time.

3. Enrich a business’ existing CRM

Brands trusting John Paul to manage their customer relations gain a very detailed knowledge of the profiles of their end users. They get to know their clientele better and better, and can thus more effectively adjust their marketing strategy.

CRM

JOHN PAUL'S TECHNOLOGY

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CUSTOMERS

CLIENT TESTIMONIALS

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PRESS

THE LATEST RELEASES

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