Benefits and experiences
For the past 15 years, John Paul has been providing companies and brands with solutions to build customer and/or employee loyalty by creating tailor-made relationship programmes with services, privileges and/or unforgettable experiences on their behalf.
Obtaining these advantages and offering these unique experiences that delight Members is the mission of the Partnerships and Events teams at John Paul. These experts, at the forefront of new developments and trends, are constantly enriching the catalogue of Concierge recommendations and the content of the relationship programmes in order to accompany beneficiaries in their daily or exceptional activities. Today, more than 10,000 renowned service providers accompany John Paul and its beneficiaries through the Conciergerie, the programmes or digital products.
After identifying the customer's expectations, in line with their brand's DNA, the John Paul Partnership experts define a strategy for relationship programmes in line with the profile of their beneficiaries. A market and trend watch is carried out in various fields such as travel, wellness, gastronomy, everyday services (from mass market to luxury), etc.... allowing the teams to carefully identify and select providers with whom they will negotiate. These advantages made available to Members can be of two kinds: economic (discounted prices, unique advantages,) or statutory (ticketing, VIP service, restaurant privileges, free experience, etc. ....).
John Paul's Events experts are also able to offer unique and exclusive experiences, designed specifically for our brand clients according to their wishes. Thanks to their network and connections, unique "Money Can't Buy" events are created that only a limited number of privileged people will be able to attend: cooking classes with a Michelin-starred chef in a Palace, booking the best seats at a motor racing event, personalized VIP evenings with a customized service, etc... The attention paid to Members during these experiences is increased to ensure that the enchantment operates. For these events, the feedback related to client satisfaction is then analysed in detail to adjust the content and future experience proposals if necessary.
Rigorous selection criteria
At John Paul, the partnerships and events offered are meticulously selected according to rigorous and precise criteria. The teams work in unison with the John Paul "data" teams to identify the priority sectors of demand among our Members in order to target and anticipate their expectations as best as possible. Our experts then source service providers that meet our charter in terms of reliability, quality (through ratings), professionalism, reputation and financial strength. We also rely on the highly qualified address book of our Concierges, which enables us to offer our Members the spark that they will not find anywhere else.